NEW Acqua Di Parma, Colonia Pura at Debenhams | Fragrance Review

I've smelt a lot of fragrances recently and getting straight to the point, this new luxury launch from Acqua Di Parma is absolutely unique, fresh and contemporary. Why do we always want to smell incredible and different from the person next to us? For me it's because I want the person I'm with to associate that particular scent with me, in a kind of memory bank of matching people with smells. We all do it, when I pass a girl in the street and she smells great, I always think back to a person or time which reminds me of that scent. There are so many choices out there these days and some new launches can be quite similar to previous collections, but this new Colonia Pura scent is unique to anything ever formulated in perfume labs. A incomparable scent guaranteed to turns heads.

In the head, there are spicy notes of coriander which are combined with the classic citrus notes of cologne. In the heart, sambac jasmine and petit-grain meet the green facets of narcissus absolute, revealing a vibrant sensuality. In the base, hints of musk and patchouli sealed by light woody notes of cedarwood characterise the depth of the composition. For the modern and self-aware man who combines authenticity with effortless elegance.

There is a real sense of personality to this new fragrance, a scent that truly tells a story. Centred around an Italian emotional identity, freshness and citrus come across strongly in Colonia Pura. The bottle is iconic and the new bright packaging embodies the fragrance entirely. 

A contemporary and refined olfactory interpretation of the Italian cologne. Acqua Di Parma, Colonia Pura is available at Debenhams and is an inherent fresh fragrance, delicate yet bold, which embodies the most modern side of any mans lifestyle.