Who Can Help With Unauthorised Use Of Your Branding?

Branding is everything in business. It builds familiarity between companies and their consumers, further facilitating feelings of trust and goodwill.

A firm's prospects can take a hit when its branding is stolen. Individuals responsible for these heinous acts can tarnish the good name of hardworking entrepreneurs and leave business owners feeling isolated in their suffering.

Moreover, these incidents are more common than you might think, too. If you're a business owner who has encountered unauthorised use of your branding, then acting quickly and decisively is essential.

Fortunately, help is out there. Here's a quick list of who to consult in these situations.

Work With Brand Protection Services

You're not always powerless if your business is at risk of having its branding stolen. There are some safety measures you can implement here.

If you fear or suspect the worst of brand misuse, you should try working with brand protection services. They can monitor e-commerce platforms, domain names, and social media websites to protect your company's image. Brand protection services can also route out fake accounts, phishing attempts, and numerous other online scams.

Moreover, brand protection services can also issue takedown requests when they do detect these infringements and send out cease and desist letters. If you need them to collaborate with lawyers, most services agree to this. Additionally, brand protection services often train you and your colleagues so that you can understand the nuances of your own intellectual property rights and feel more equipped to report infringements.

Consult Private Investigators

It shouldn't be too difficult to prove that somebody is using your branding without authorisation. However, given that these incidents are sensitive legal matters, it's best to handle these situations with extreme care.

That's where private investigators can come in, helping you gather evidence of the fraud by collecting all evidence associated with the heinous act. If there are any legal proceedings, some private investigators may help you prepare for those, too, working with your legal representation. They can also conduct surveillance and interviews with witnesses, never crossing lawful lines. Private investigators may be able to uncover the fraudster's identity, too, if the individual is operating anonymously.

Of course, services vary, so choosing the right experts is key here. These private investigators in Birmingham can bring a lot of clarity to matters. They can gather information and conduct surveillance, reporting their evidence to a high standard. Moreover, they're happy to work with businesses and assure their clients that all enquiries are kept private, as they also offer a discreet call-back service.

Find An Intellectual Property Lawyer

Copyrights and trademarks are essential for protecting your brand. You should have those already, but even if you do, these measures may need to be reinforced at key moments as they can strengthen your position from a legal standpoint.

Find an intellectual property lawyer who knows trademark and copyright law unequivocally. They can guide you through all the legal processes and represent you should any case you uncover goes to court.

Remember, lawyers are up to speed with all the latest information. The rapid advancement of AI is a good example, with these legal professionals now trained to keep an eye on copyright risks with generative technology. Never underestimate what they can do for your firm.