SAVILE ROW LOOKBOOK

As the home a great tailoring, Savile Row has long been a major inspiration for me. I love the history that engulfs it, the buzz that you get when walking down the 'Row' and watching the steady hands of the tailors cutting fabric in the basements. If I'm in need of some influences when designing the perfect shirt for Hawkins & Shepherd, picking the finest fabrics or just personal styling, I find it right there on Savile Row.

I would love to be in a position to have a lookbook full of Savile Row tailored pieces, however as I'm a poor blogger still trying to make it big, I have put together all my favourite formal looks from recent posts. These looks are all available for a reasonable price online or via the highstreet. A perfect compilation of looks for you to to use for interviews, weddings or office attire.

So what is Savile Row? Firstly it is a street in Mayfair, London, England synonymous worldwide for great bespoke tailoring. British tailors have been settling here since the 17th century and now is a street that is protected to keep only the highest level of tailoring companies trading on it.

You would think that Savile Row has had it easy, but they haven't. Competition is high and it has been a constant battle trying to reinvent themselves for different marketplaces like younger professionals, classic gents or international clients. Some tailors have kept to their heritage whereas others such as Oswald Boateng and Richard James have reinvented themselves as what I would call, new Savile Row - focusing on the modern market and breaking the so called 'mould'.

Take yourself down there, be inspired, be different, be confident and be stylish.