Carl Thompson

Introducing Lanx Shoes | Proper Shoes for Men

Carl Thompson
Introducing Lanx Shoes | Proper Shoes for Men

As far as marketing campaigns go this one from Lanx Shoes is probably the best thought out one I've had in years. A year ago I started getting obscure postcards from all over the world. Sri Lanka, Paris, Italy, all saying the same thing, 'One sole purpose'. At first I thought it might be an ex-girlfriend that was on some personal crusade to mess with my mental wiring, but when Lanx Shoes finally launched their new website, the jigsaw fell into place. 

Founder of this eponymous blog, focusing on men's fashion & lifestyle.